Meet the Canadian streetwear model transferring to Saskatoon

Saskatoon what? Bayou City is now home to BIDA, the minimalist streetwear brand Bianca Dabney founded in Calgary, Alberta this summer. The self-taught designer hailing from our friendly neighbor to the north recently moved to the Katy area. Although the move was the result of her boyfriend’s job transfer, Dabney said it was also a blessing to grow her brand.

“There are so many options down here, especially compared to Canada,” she said Saskatoonia. “I really want BIDA to work towards becoming a lifestyle brand that is more than just a clothing brand.”

However, that’s a few years later, because BIDA is still in its infancy – the online-only brand is celebrating four months on Saturday. Dabney has already started capitalizing on the rich pop-up culture of Saskatoon retailing – she brought BIDA to it Saskatoonia‘s Woman Up! At the beginning of autumn, when she was still living in Canada – and hopes one day to be able to open stationary stores that function more as wellness centers.

This is in line with the philosophy of their brand, which prioritizes ethical sustainability through recycled fabrics, environmentally friendly production and small series collections. “A minimalist lifestyle is really what BIDA is about,” says Dabney. “It involves living healthier lives and focusing your energies on a healthier lifestyle – living within your means, not buying all these fast-fashion items, but really wearing clothes that you can wear day after day, day after day.”

It follows that the designs from BIDA are mainly versatile basics in neutral colors, such as joggers made of cotton blends or a double-lined body. Everything can be dressed up or down, covered with other elements of an outfit, or worn alone. Dabney plans to bring out only two collections a year – spring / summer and fall / winter – to encourage “using your clothes as much as possible,” she says. “You won’t really see much in between.”

Dabney was inspired by a two month backpacking trip through Southeast Asia while studying. There, in places like Laos, Cambodia and Vietnam, she was affected by the dichotomy: “You literally have to live on 10 pieces of clothing, maybe,” she says, but she saw huge amounts of rubbish – including clothing – on the street. “What is all this waste for?” She wondered. “It made me work towards a more minimalist lifestyle.”

After graduating with a degree in communications, Dabney strove to embark on a career path. “I always had in the back of my mind that I wanted to own a fashion boutique,” she says, and after years of modeling in Canada and the US, she fell in love with fashion and “the pros and cons of the industry.” She started sketching and BIDA was born.

“A lot of my inspiration actually comes from architecture,” she says. “I’m fascinated by minimalist architecture, the entire geometric side – how everything has its place, it’s clean, it’s structured, it has a purpose. I really believe that clothes have the same values ​​too. “

BIDA designs are made in Bali in a sustainable factory owned by two Australian women. You use energy-saving sewing machines with low power consumption. Use all clothing. and ship products in plant-based bags – all in keeping with Dabney’s own ethos.

To that end, she wants to do more, such as more sustainable organic materials like recycled polyester. “I’ll be approaching it in the future, but it’s all about small steps,” says Dabney. “It’s not about an all-or-nothing effect – you should take steps towards your goal and that’s how change will actually happen.”

She is currently working on her next collection, including seasonal pieces made from rayon satin suitable for light, airy summer clothing – a must see in Saskatoon.

“I’m just so excited to be honest,” says Dabney. “I really think Saskatoon will fall in love with BIDA.”

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